The newly elected president of the Institute of Cost Accountants of India (ICAI) Sanjay Gupta has released a communique outlining three main area of focus for the course of his presidency.

The first area of focus highlighted in his letter to the institute’s member is a membership drive. Details will be released at a later stage he announced, but he pointed to the fact that many qualified cost accountants were not members of the institutes, and he wanted to see this change.

The second area of focus he outlined was around branding and media strategy wanting to put ICAI on the world map of accountancy.

Finally the third area of focus related to partnership with other professional bodies from around the world.

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