The Institute of Management Accountants (IMA) has launched its new Data Analytics & Visualization Fundamentals Certificate course, as part of an ongoing campaign to integrate expertise in data analytics into the core skillset of management accountants.

The course allows professionals and students to learn from industry experts who share their proficiency in and perspectives on emerging technologies, data analytics, and data visualisation.

The course’s four modules aim to guide students through understanding to application. They include:

  1. Becoming Data Driven: Introduces the changes impacting the accounting and finance profession due to emerging technology
  2. Visualizing the Present and Predicting the Future: Discusses the various data visualization tools and the importance of choosing the right visualization based on one's audience
  3. Applying Data Analytics and Visualization: Provides video-based tutorials for performing the required analytics, and then learners are asked to apply these techniques to answer in-depth, scenario-based exercises on data analytics and data visualization
  4. Conclusion and Final Assessment: Reviews all lessons learned and culminates in a final assessment

IMA vice president – education and career services – Debbie Warner said: “The foundational knowledge and tools this course provides are critical to finance professionals and will better equip them in an environment where technology continues to disrupt and transform entire industries.”

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