The National Association of State Boards of Accountancy (NASBA) has appointed Tyler Nelson as its vice-president of public relations (PR).

Nelson has more than a decade of experience in strategic communications, PR and association leadership.

He previously served as vice-president of communications at the Tennessee Bankers Association, where he managed statewide communications, media relations, marketing and advocacy messaging.

In that post, he directed initiatives focused on financial literacy, education, publications, digital strategy and member engagement.

At the NASBA, Nelson will oversee internal and external communications, develop media relationships and shape brand storytelling.

Nelson has held multiple leadership positions within the Public Relations Society of America (PRSA) Nashville Chapter and is due to serve as its president in 2025.

NASBA president and CEO Daniel Dustin said: “Tyler’s depth of public relations expertise will be a tremendous asset to NASBA as we advance our brand identity and communications infrastructure.

“We look forward to leveraging his innovative, strategic insight to further elevate NASBA’s visibility and voice – both internally and externally.”

Last month, the NASBA appointed Brant Beard as its new chief information officer, succeeding the retiring Cheryl Farrar.

Beard joined the NASBA after 21 years at HCA Healthcare in enterprise technology leadership roles.

He spent more than 13 of those years as an assistant vice-president, working across software delivery, infrastructure, governance, supplier oversight and change programmes.